Media Ecology

Marshal McLogan introduced the concept of Media Ecology. 

He even wrote a book explaining it under the title "The medium is the message" 

This title was mistakenly typed wrong by the publishers as "The medium is the Massage" 

However, Marshal being a smart fellow, instead of changing all the titles, he instead added a hyphen and made it "The medium is the Mass-age" 

Today we watches his interview where he discussed his theories.